Nike SB Blazer Milk Crate

In 2007, Nike collaborated with Jeff Han, one of the most qualified OG of Chinese Skateboard. As the owner of Fly Streetwear, a Shanghai Skateboard store, Jeff used to work in Shanghai Guangming Milk factory for several years before learning skateboarding. The color of this SB is inspired by milk cartons. There is a search notice on the heel. In the 1980s, communication technology was still in the developing process, and search notices were written on paper. Because a lot of families ordered milk everyday, people choose to put search notices on the milk carton. The color of the shoelace and insole is from the blue, white, and red straw which was delivered together with milk. The origin of the raw rubber bottom is still controversial, and someone thinks it is inspired by the rubber band which was used to bundle milk cartons. Chinese word for “milk” is Highlighted in multiple places. There is a milk carton pattern on the tongue. The box of this SB is made as a milk carton, and there is a search notice on the side of the box as well. When this SB was first released, people rarely bought it, and its price used to be only 900 RMB(around $130). However, as the scarceness of milk carton edition and the fragile texture of the box, milk carton edition becomes one of the most expensive SB nowadays. There are a skateboard, a milk can which contains a T-shirt, a paper skateboard, and an envelope together with this SB Blazer that can be found in Shanghai Fly Streetwear.